How CFW Is Meeting Brokers’ Needs

How CFW Is Meeting Brokers’ Needs

At CFW, we strive to be a broker’s best friend.

With independent mortgage brokers’ market shares on the rise, it’s important now more than ever to partner with a lender that puts you and your clients first. The mortgage broker lifestyle is a busy one. From balancing helping multiple clients 24/7 to keeping track of countless documents, we know that a little help goes a long way. At Cardinal Financial Wholesale, we pride ourselves on being the right hand that every successful broker needs. We know how our commitment to excellent service and top-notch technology helps our brokers, but now we’re going to let you in on the secret. Brokers, get ready to meet the lender-partner of your dreams.

With independent mortgage broker’s market shares on the rise, it’s important now more than ever to partner with a lender that puts you and your clients first.

1. Transparent transactions

There are few things that brokers and borrowers value more than transparency throughout the process, and with Octane, we can provide it in spades. If you didn’t know, Octane is our proprietary home lending platform and the driving force behind the best mortgage experience on the market. It prioritizes speed, ease of use, and efficiency to make sure your job is never harder than it has to be. Octane gives you unprecedented access into the lending process by letting you see all transactions and get real-time updates on the activity screen. Transparency like this saves you valuable time by basically eliminating the need for follow-up phone calls. You’re seeing the same things we are! And that’s only the beginning.

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2. Client protection

At Cardinal Financial Wholesale, we have a policy to never proactively recapture TPO clients in our Retail channels. We know how hard you work to get and retain your clients. We know the effort it takes to build those relationships. There’s no need to worry about our Retail channel picking off one of your clients. If one of your clients wants to refinance or buy another home and comes to Cardinal through a different channel, we’ll send them right back to you. When you partner with CFW, your client stays your client.

3. Octane makes your job easier

Just when you thought Octane had everything you needed, you realize it has everything you want as well. Show of hands for anybody who has their conditions ready all at once. No one? Well, Octane allows piecemeal conditions, so you can send and check off documents as your clients complete them. If your clients submit documents on weekends or need to make changes, you can hop right in and work on them. Your hours are Octane’s hours. It keeps your document sets in perfect order so there’s never any guesswork as to what we’re going to ask for next. And it gives your client full disclosure and a simple submission process so you won’t have to hold their hand every step of the way. It’s truly an intuitive, personal, A-to-Z experience that takes a lot of the stress out of the mortgage process for you and your client.

4. Open communication

No matter the relationship, communication is always a key to success. At CFW, we take our partnerships seriously, and keeping the lines of communication open is a huge part of that. You can reach us via several different forms of communication including phone, email, live chat, and our Client Care support line. We’re always here when you need us. Can you say the same for other wholesale lenders?

5. Lock whenever

Octane works on your time, and you work on your client’s time. That means whenever your client is ready to move on, we are too. If a rate drops over the weekend, there’s no need to wait until the next business day to lock! Do it right then and there and snag the lowest rate possible for your client.

What else are brokers looking for in their lender-partners? Let us know so we can be of better help to you!


About the Author

Khari is one of our blog authors. He hails from the state of Georgia, and can tell you everything you need to know about rap music, the NBA, and Game of Thrones. As the youngest writer on staff, Khari enjoys learning about the ins and outs of homeownership and looks to provide a fresh, Millennial's perspective on happenings within the industry.